Privacy Policy

1. Who We Are

The Black Leopard brand and b-leopard.com are operated by:

LEOPARD RIDGE INC.
Registered in the State of Washington

Website: b-leopard.com
Email: support@b-leopard.com

For privacy-related inquiries, please use “Privacy Request” in the subject line of your email.

2. Personal Information We Collect

The personal information we collect depends on how you interact with Black Leopard.

We may collect the following categories of personal information.

2.1 Contact Information

This may include:

  • Full name;
  • Email address;
  • Telephone number;
  • Billing address;
  • Shipping address; and
  • Other contact information you voluntarily provide.

2.2 Order and Transaction Information

When you make or attempt to make a purchase, we may collect:

  • Order number;
  • Products purchased;
  • Product model;
  • Product quantity;
  • Purchase price;
  • Discounts or promotional codes;
  • Transaction date;
  • Billing information;
  • Shipping information;
  • Payment status;
  • Shipping status;
  • Order history;
  • Return information;
  • Refund information; and
  • Warranty or after-sales service information.

2.3 Payment Information

Payments made through our Website may be processed by third-party payment processors.

Depending on your selected payment method, payment-related information may include:

  • Payment method;
  • Billing address;
  • Transaction identifiers;
  • Payment authorization information;
  • Payment status; and
  • Other information required to complete the transaction.

When payment is processed by a third-party payment processor, Black Leopard generally does not directly store your complete credit or debit card number.

Third-party payment processors process payment information according to their own privacy and security practices.

3. Account Information

If you create an account on b-leopard.com, we may collect:

  • Name;
  • Email address;
  • Login credentials or account identifiers;
  • Saved shipping or billing addresses;
  • Order history;
  • Account preferences; and
  • Other account-related information.

You are responsible for maintaining the confidentiality of your account credentials.

4. Customer Service and After-Sales Information

When you contact Black Leopard regarding customer service, technical support, returns, refunds, or warranty issues, we may collect:

  • Name;
  • Email address;
  • Telephone number;
  • Order number;
  • Product model;
  • Product serial number;
  • Description of the issue;
  • Photographs;
  • Videos;
  • Error codes;
  • Technical or diagnostic information;
  • Return or refund information;
  • Warranty information; and
  • Communications between you and Black Leopard.

We may retain these communications as reasonably necessary to provide customer support, process warranty or return claims, prevent fraud, improve our products and services, and comply with legal obligations.

5. Information We Collect Automatically

When you visit or interact with b-leopard.com, certain information may be collected automatically through cookies, pixels, tags, server logs, analytics tools, advertising technologies, and similar technologies.

This information may include:

  • Internet Protocol (IP) address;
  • Browser type;
  • Device type;
  • Operating system;
  • Device identifiers;
  • Approximate location derived from IP address;
  • Referring website or source;
  • Pages viewed;
  • Products viewed;
  • Links clicked;
  • Search activity;
  • Shopping cart activity;
  • Checkout activity;
  • Date and time of visits;
  • Time spent on pages;
  • Website navigation activity;
  • Advertising interactions;
  • Marketing attribution information; and
  • Other technical or usage information.

We may combine automatically collected information with other information we maintain about you where permitted by applicable law.

6. Cookies and Similar Technologies

Black Leopard and our service providers may use cookies and similar technologies to operate, secure, analyze, and improve the Website and our advertising.

6.1 Essential Cookies

Essential cookies may be used to:

  • Operate the Website;
  • Maintain shopping cart functionality;
  • Process checkout;
  • Maintain login sessions;
  • Remember user preferences;
  • Provide fraud prevention;
  • Protect Website security; and
  • Enable necessary Website functionality.

Certain essential cookies cannot be disabled without affecting core Website functionality.

6.2 Analytics Cookies

Analytics technologies may help us understand:

  • How visitors use our Website;
  • Which pages and products are viewed;
  • How customers navigate the Website;
  • Where Website traffic comes from;
  • Whether Website features are functioning properly; and
  • How we can improve Website performance.

6.3 Advertising Cookies and Pixels

Subject to applicable law and your privacy choices, advertising technologies may be used to:

  • Measure advertising performance;
  • Understand whether advertising results in Website visits or purchases;
  • Create or measure advertising audiences;
  • Retarget Website visitors;
  • Display advertising that may be more relevant to users;
  • Attribute sales to advertising campaigns; and
  • Optimize advertising campaigns.

Certain advertising activities may constitute “selling,” “sharing,” or processing personal information for targeted advertising under some U.S. state privacy laws.

7. How We Use Personal Information

We may use personal information for the following purposes.

7.1 Order Processing and Fulfillment

We may use information to:

  • Process orders;
  • Verify transactions;
  • Process payments;
  • Confirm purchases;
  • Arrange fulfillment;
  • Ship products;
  • Provide tracking information;
  • Send order updates; and
  • Complete transactions.

7.2 Returns, Refunds, and Warranty Services

We may use information to:

  • Process return requests;
  • Verify return eligibility;
  • Issue refunds;
  • Process replacement products or parts;
  • Investigate product issues;
  • Provide technical support; and
  • Administer warranty services.

7.3 Customer Support

We may use your information to:

  • Respond to inquiries;
  • Resolve complaints;
  • Provide technical assistance;
  • Communicate regarding orders;
  • Resolve delivery problems; and
  • Provide after-sales service.

7.4 Website Operations and Improvement

We may use information to:

  • Operate b-leopard.com;
  • Maintain Website functionality;
  • Diagnose technical problems;
  • Analyze Website performance;
  • Improve user experience;
  • Understand customer behavior; and
  • Develop or improve products and services.

7.5 Security and Fraud Prevention

We may process personal information to:

  • Detect fraudulent transactions;
  • Prevent unauthorized account access;
  • Protect payment transactions;
  • Investigate suspicious activities;
  • Prevent abuse of promotional offers;
  • Prevent fraudulent returns or refunds; and
  • Protect Black Leopard, our customers, and third parties.

7.6 Marketing and Advertising

Subject to applicable law and your choices, we may use information to:

  • Send promotional communications;
  • Inform you about sales or promotions;
  • Recommend products;
  • Measure advertising performance;
  • Retarget Website visitors;
  • Create advertising audiences;
  • Conduct targeted advertising; and
  • Improve our marketing campaigns.

7.7 Legal and Compliance Purposes

We may process personal information as reasonably necessary to:

  • Comply with applicable laws;
  • Maintain required business and transaction records;
  • Respond to lawful government requests;
  • Enforce our Terms and policies;
  • Resolve disputes;
  • Prevent unlawful activities;
  • Establish or defend legal claims; and
  • Protect our legal rights.

8. Sources of Personal Information

We may obtain personal information from the following sources.

8.1 Directly From You

For example, when you:

  • Place an order;
  • Create an account;
  • Contact Customer Support;
  • Subscribe to emails;
  • Submit a return request;
  • Submit a warranty request;
  • Submit a product review; or
  • Otherwise communicate with us.

8.2 Automatically From Your Device

Information may be collected through:

  • Cookies;
  • Pixels;
  • Browser technologies;
  • Server logs;
  • Analytics tools;
  • Advertising technologies; and
  • Similar technologies.

8.3 Service Providers and Business Partners

We may receive information from:

  • Payment processors;
  • E-commerce service providers;
  • Warehouses;
  • Fulfillment providers;
  • Shipping carriers;
  • Customer service providers;
  • Analytics providers;
  • Advertising platforms; and
  • Other vendors that help us operate our business.

9. How We Disclose Personal Information

Black Leopard does not disclose personal information indiscriminately.

We may disclose information where reasonably necessary to operate our business, provide services, fulfill orders, and carry out the activities described in this Privacy Policy.

9.1 E-Commerce and Website Providers

We may disclose information to service providers that assist with:

  • Website hosting;
  • E-commerce functionality;
  • Customer accounts;
  • Order processing; and
  • Website operations.

9.2 Payment Processors

We may disclose transaction-related information to payment providers to:

  • Process payments;
  • Verify transactions;
  • Prevent fraud;
  • Process refunds; and
  • Resolve payment disputes.

9.3 Warehouses, Fulfillment Providers, and Shipping Carriers

We may provide information such as:

  • Name;
  • Shipping address;
  • Telephone number;
  • Order number; and
  • Product information

to warehouses, fulfillment partners, shipping carriers, freight providers, or delivery companies as necessary to deliver your order.

9.4 Customer Service Providers

We may disclose information to vendors that help us provide:

  • Customer support;
  • Technical support;
  • Returns processing;
  • Warranty administration; and
  • After-sales services.

9.5 Analytics Providers

Analytics providers may collect or receive Website usage information to help us understand Website activity and performance.

9.6 Advertising and Marketing Partners

Subject to applicable law and your privacy choices, advertising and marketing partners may collect or receive certain information such as:

  • Cookie identifiers;
  • Device identifiers;
  • IP address;
  • Website browsing activity;
  • Product views;
  • Advertising interactions; and
  • Purchase or conversion information.

This information may be used for advertising measurement, audience creation, retargeting, targeted advertising, and campaign optimization.

9.7 Professional Advisors

Where reasonably necessary, we may disclose information to:

  • Attorneys;
  • Accountants;
  • Auditors;
  • Insurance providers; and
  • Other professional advisors.

9.8 Legal and Regulatory Requirements

We may disclose personal information when reasonably necessary to:

  • Comply with applicable law;
  • Respond to subpoenas or court orders;
  • Respond to lawful government requests;
  • Investigate fraud or unlawful activity;
  • Protect the rights or safety of customers or others; and
  • Enforce our agreements or policies.

10. Sale, Sharing, and Targeted Advertising

Black Leopard does not sell personal information for monetary compensation in the ordinary meaning of the word “sell.”

However, certain U.S. privacy laws define “sale” or “sharing” more broadly.

For example, the use of advertising cookies, pixels, and similar technologies may involve disclosing online identifiers or Website activity to advertising partners in a way that may be considered:

  • A “sale” of personal information;
  • “Sharing” personal information for cross-context behavioral advertising; or
  • Processing personal information for targeted advertising.

Where applicable law gives you the right to opt out of these activities, Black Leopard will provide an applicable opt-out mechanism.

11. Your Privacy Choices

Depending on applicable law, you may have choices regarding:

  • Sale of personal information;
  • Sharing of personal information;
  • Targeted advertising;
  • Advertising cookies; and
  • Certain forms of profiling.

You may exercise applicable advertising privacy choices using the “Your Privacy Choices” link available on b-leopard.com.

Where available, you may also manage certain cookies through our cookie or privacy settings.

Disabling certain technologies may affect Website functionality or personalization.

12. Global Privacy Control and Universal Opt-Out Mechanisms

Where required by applicable law, Black Leopard processes recognized browser-based privacy preference signals, including qualifying Global Privacy Control (“GPC”) or other legally recognized Universal Opt-Out Mechanisms.

When a legally recognized opt-out signal is received, we may treat it as a request to opt out of applicable:

  • Sale;
  • Sharing; or
  • Targeted advertising

for the browser or device from which the signal is sent.

Because these signals may operate at the browser or device level, you may need to enable the setting separately on each browser or device you use.

13. Do Not Track Signals

Some browsers offer a legacy “Do Not Track” (“DNT”) setting.

Because there is not a single universally adopted technical standard for legacy DNT signals, Black Leopard does not treat a legacy DNT signal by itself as a privacy opt-out request unless applicable law requires otherwise.

This is separate from legally recognized opt-out preference signals such as Global Privacy Control.

Where applicable law requires Black Leopard to recognize a qualifying privacy preference signal, we will process that signal as required by law.

Third-party analytics or advertising providers may collect information about your online activities over time and across different websites or online services, subject to applicable law and your privacy choices.

14. U.S. State Privacy Rights

Residents of certain U.S. states may have privacy rights under applicable state privacy laws.

These rights depend on:

  • Your state of residence;
  • The type of information involved;
  • Our processing activities; and
  • Whether the applicable state law applies to Black Leopard.

Where applicable, rights may include the following.

14.1 Right to Access or Know

You may have the right to request information regarding personal information we maintain about you.

14.2 Right to Delete

You may have the right to request deletion of certain personal information, subject to legal exceptions.

14.3 Right to Correct

You may have the right to request correction of inaccurate personal information.

14.4 Right to Data Portability

You may have the right to obtain a copy of certain personal information in a portable format.

14.5 Right to Opt Out of Sale

Where applicable, you may have the right to opt out of the sale of personal information.

14.6 Right to Opt Out of Sharing or Targeted Advertising

Where applicable, you may have the right to opt out of:

  • Sharing for cross-context behavioral advertising; or
  • Processing of personal information for targeted advertising.

14.7 Profiling Rights

Certain state laws may provide rights regarding profiling in furtherance of decisions that produce legal or similarly significant effects.

14.8 Sensitive Personal Information

Where applicable, you may have rights relating to the processing of sensitive personal information.

14.9 Right to Appeal

Residents of certain states may have the right to appeal our decision regarding a privacy request.

14.10 Non-Discrimination

Black Leopard will not unlawfully discriminate against you solely because you exercise an applicable privacy right.

15. California Privacy Notice

This section applies to California residents to the extent the California Consumer Privacy Act, as amended (“CCPA”), applies to Black Leopard.

Depending on applicable law, California consumers may have the right to:

  • Know what personal information we collect;
  • Know the sources of personal information;
  • Know our business purposes for collecting and using information;
  • Know the categories of third parties to whom information is disclosed;
  • Access personal information;
  • Request deletion;
  • Request correction;
  • Opt out of sale or sharing;
  • Limit certain uses of sensitive personal information where applicable; and
  • Exercise CCPA rights without unlawful discrimination.

Categories of Personal Information

Depending on your interaction with Black Leopard, we may collect categories including:

Identifiers

  • Name;
  • Email;
  • Address;
  • Telephone number;
  • IP address;
  • Device or account identifiers.

Commercial Information

  • Order history;
  • Products purchased;
  • Products viewed;
  • Returns;
  • Refunds;
  • Warranty claims.

Internet or Electronic Network Activity

  • Browsing history on our Website;
  • Search activity;
  • Product views;
  • Shopping cart activity;
  • Advertising interactions;
  • Device and browser information.

Approximate Geolocation

  • General location derived from an IP address.

Communications

  • Customer service communications;
  • Warranty communications;
  • Return and refund communications.

Black Leopard does not sell personal information for monetary compensation.

However, certain advertising technologies may constitute “sale” or “sharing” under California law.

California residents may exercise applicable opt-out rights through Your Privacy Choices or through recognized opt-out preference signals where required.

16. Washington Privacy and Data Security

LEOPARD RIDGE INC. is registered in the State of Washington.

Black Leopard maintains reasonable administrative, technical, and organizational measures designed to protect personal information.

If a data security incident involving personal information occurs, Black Leopard will evaluate and respond to the incident in accordance with applicable data breach notification laws.

Where Washington law requires notification to affected Washington residents or relevant government authorities, we will provide such notification in accordance with applicable requirements.

17. Washington Consumer Health Data

Black Leopard is an e-bike retailer and our Website is not intended to provide healthcare, medical diagnosis, medical treatment, or health-monitoring services.

Black Leopard does not intentionally collect consumer health data for the purpose of identifying or inferring a consumer's physical or mental health status through the ordinary operation of our e-commerce Website.

If Black Leopard's services or data practices change in the future such that we collect or process information regulated as consumer health data under applicable Washington law, we will provide additional disclosures, notices, choices, or consent mechanisms where required.

18. Sensitive Personal Information

We seek to collect only personal information reasonably necessary for our business purposes.

Depending on the circumstances, certain information may qualify as sensitive personal information under applicable law.

Black Leopard does not use sensitive personal information for the purpose of unlawfully discriminating against consumers or inferring unrelated personal characteristics.

Where applicable law requires consent, additional disclosure, or other controls before processing sensitive personal information, we will provide them as required.

19. How to Exercise Your Privacy Rights

To submit a privacy request, contact:

support@b-leopard.com

Please use the subject line:

Privacy Request

Your request should provide enough information for us to understand and process it.

Depending on the type of request and applicable law, we may need to verify your identity.

Verification may involve matching information provided in your request with information already associated with your account, order history, or prior interactions.

We will request only information reasonably necessary to verify the request.

You may also use the Your Privacy Choices link on b-leopard.com to exercise applicable advertising opt-out rights.

20. Authorized Agents

Where applicable law permits, you may authorize another person to exercise certain privacy rights on your behalf.

We may request reasonable documentation demonstrating that the authorized agent has authority to act for you.

We may also require you to verify your identity directly with Black Leopard where permitted by law.

21. Appeals of Privacy Decisions

Residents of states that provide a right to appeal may appeal our decision regarding a privacy request.

To submit an appeal, contact:

support@b-leopard.com

and use the subject line:

Privacy Request Appeal

Please identify the original privacy request and explain why you believe our decision should be reconsidered.

We will process applicable appeals in accordance with applicable law.

22. Marketing Emails

If you subscribe to Black Leopard marketing emails, we may send communications regarding:

  • Promotions;
  • Sales;
  • Product launches;
  • Product recommendations;
  • Special offers; and
  • Other marketing information.

You may unsubscribe from marketing communications at any time by clicking the unsubscribe link contained in the email.

Unsubscribing from marketing emails does not prevent us from sending transactional or service-related communications such as:

  • Order confirmations;
  • Payment confirmations;
  • Shipping notices;
  • Customer service responses;
  • Warranty communications;
  • Return or refund updates; and
  • Security-related notices.

23. SMS and Text Messages

If Black Leopard offers SMS or text-message communications and you choose to participate, we may use your telephone number to send applicable transactional or marketing messages.

Where required by law:

  • Marketing text messages will be based on the required consent;
  • Consent to marketing text messages will not be a condition of purchasing a product; and
  • You will be provided with a method to opt out of future marketing messages.

Additional SMS terms may apply if Black Leopard operates an SMS marketing program.

24. Product Reviews and User-Generated Content

If you voluntarily submit:

  • Product reviews;
  • Photographs;
  • Videos;
  • Testimonials;
  • Comments; or
  • Other user-generated content,

some of this information may be displayed publicly.

Please do not include sensitive or unnecessary personal information in content intended for public display.

Public user-generated content may be viewed, copied, or used by other Internet users.

25. Promotions and Financial Incentives

Black Leopard may offer discounts, promotions, loyalty benefits, email sign-up offers, or other programs.

Participation in promotional programs is voluntary.

If any program constitutes a “financial incentive” or similar program requiring special notice under applicable privacy law, Black Leopard will provide the required notice and information regarding the applicable terms at or before enrollment.

26. Data Retention

Black Leopard retains personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer period is required or permitted by law.

Retention periods may depend on factors including:

  • Nature of the information;
  • Purpose of collection;
  • Order fulfillment;
  • Warranty duration;
  • Returns and refunds;
  • Customer service requirements;
  • Fraud prevention;
  • Accounting requirements;
  • Tax requirements;
  • Legal obligations;
  • Dispute resolution; and
  • Establishment or defense of legal claims.

Different types of information may therefore be retained for different periods.

27. Data Security

Black Leopard takes reasonable administrative, technical, and organizational measures designed to protect personal information from:

  • Unauthorized access;
  • Unauthorized disclosure;
  • Loss;
  • Misuse;
  • Alteration; and
  • Destruction.

However, no method of Internet transmission or electronic storage can be guaranteed to be completely secure.

Accordingly, Black Leopard cannot guarantee absolute security.

Customers should also take reasonable precautions to protect account credentials, devices, and passwords.

28. Children's Privacy

b-leopard.com is not directed to children under 13 years of age.

Black Leopard does not knowingly collect personal information online from children under 13 in circumstances subject to the Children's Online Privacy Protection Act.

If you believe a child under 13 has provided personal information to Black Leopard without appropriate authorization, please contact:

support@b-leopard.com

We will review the matter and take appropriate action where required by law.

29. Third-Party Websites and Services

Our Website may contain links to or integrations with independent third-party services, including:

  • Payment services;
  • Financing providers;
  • Social media platforms;
  • Shipping services;
  • Advertising services; and
  • Other websites or applications.

Black Leopard does not control the independent privacy practices of third parties.

When you interact directly with a third-party service, that third party's privacy policy may govern its collection and use of your information.

We encourage customers to review applicable third-party privacy policies.

30. Business Transfers

If LEOPARD RIDGE INC. is involved in a:

  • Merger;
  • Acquisition;
  • Financing;
  • Reorganization;
  • Bankruptcy;
  • Sale of business assets; or
  • Similar corporate transaction,

personal information may be disclosed or transferred as part of that transaction, subject to applicable law.

31. International Data Processing

Black Leopard and our service providers may process or store personal information in locations outside your state or country of residence.

Privacy and data protection requirements vary between jurisdictions.

Where applicable law requires particular safeguards for the transfer or processing of personal information, Black Leopard will implement appropriate measures as required.

32. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in:

  • Our business;
  • Website functionality;
  • Products or services;
  • Technology;
  • Data practices; or
  • Applicable laws and regulations.

When we update this Privacy Policy, we will revise the Last Updated date at the top of this page.

Where applicable law requires additional notice or consent for a material change, we will provide such notice or consent.

We encourage you to review this Privacy Policy periodically.